Does Your Local Business Need a Website?
If you want to attract customers, the answer's a no-brainer
Websites are perhaps the most overlooked vehicle of advertising for local, owner-operated businesses. Yes, every retailer needs one. Every dentist, lawyer, accountant and minister needs one. Every café, restaurant, coffee shop and nightclub needs one. Every wholesale supply company needs one.
I'm not suggesting that all these businesses need to actually transact business online. I'm only saying that everyone listed in yesterday's Yellow Pages needs to also be available on the internet today--it's where your customers expect to find you.
If you want to attract customers, the answer's a no-brainer
Websites are perhaps the most overlooked vehicle of advertising for local, owner-operated businesses. Yes, every retailer needs one. Every dentist, lawyer, accountant and minister needs one. Every café, restaurant, coffee shop and nightclub needs one. Every wholesale supply company needs one.
I'm not suggesting that all these businesses need to actually transact business online. I'm only saying that everyone listed in yesterday's Yellow Pages needs to also be available on the internet today--it's where your customers expect to find you.
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